Hot off the heels of winning Best Outstanding Drama at the Emmy’s with Handmaid’s Tale, Hulu is looking to bulk up their content and are willing to spend some serious money to make that happen.
In fact, to the tune of $2.5 billion. That is the dollar amount the streaming service is willing to spend to create new content during the coming calendar year.
Although this may seem like an extraordinary amount of money, it scoffs in comparison to the $6 billion Netflix is on track to spend by the end of 2017. However, with Netflix’s 100 million subscribers as compared to Hulu’s 12 million, Hulu is most likely spending more money per customer with their $2.5 billion budget.
Nonetheless, this is still a big step for Hulu, who is in currently in the process of beta testing a live streaming service. They have recently added over 250 local affiliates to entice those who need their local news.
Striking a cord with nostalgia, the service also recently purchased the rights to numerous shows on ABC’s hit 90’s lineup, TGIF. They have also bought content deals for streaming rights to classics such as M*A*S*H*, whose finale set an all-time television record on February 28, 1983 when 121 million people tuned in to watch.
Other future production plans for Hulu include a second season of the highly successful Handmaid’s Tale. The streaming service also penned a deal with JJ Abrams and Steven Speilberg to create original content.