Hulu Gobbles Up Another Sponsorship

HOUSTON, TX - JANUARY 20: James Harden #13 of the Houston Rockets shoots the ball during the game against the Golden State Warriors on January 20, 2018 at the Toyota Center in Houston, Texas. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Mandatory Copyright Notice: Copyright 2018 NBAE (Photo by Nathaniel Butler/NBAE via Getty Images)

Hulu is making a hard play to become the top streaming service for sports. As we already announced this week, the streaming service has signed on to become the official sponsor for the NHL Playoffs and Stanley Cup. Following the success of March Madness on Hulu, they are making moves as the official sponsor for the NBA Playoffs. 

Hulu will be branded all throughout TNT’s NBA Programming that includes:

  • First Round
  • Conference Semifinals
  • Western Conference Finals

During these games, TNT will play a number of Hulu ads, which will be NBA-heavy. Throughout the programming, a bug touting, “Presented by Hulu” will be onscreen and the Hulu logo will be present on:

  • Opening Graphics
  • Custom Billboards
  • Custom Scoreboards

If you subscribe to Hulu Live, you will receive all of the channels that airing NBA games such as:

  • ABC
  • ESPN
  • TNT

The NBA is no stranger to cord-cutting themselves. They’ve become the most cord-cutter friendly league, even offering up Team Pass and League Pass through Sling TV.

Have your say!

0 0

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Lost Password

Please enter your username or email address. You will receive a link to create a new password via email.