The streaming wars are on and some networks are negotiating deals not many would have fathomed just a few short years ago. Discovery Communications has been at the forefront of change in the cable realm. They started a spark that would ignite a revolution as seemingly everyone is eyeing an over-the-top streaming service. Desperate to perform on content when they inevitably launch their service, Discovery is looking for new ways to procure content. Enter BBC.
BBC and Discovery Partnership
BBC and Discovery are no strangers. Oddly enough, the two ended their first partnership six years ago when they ceased to work on hit shows together like Blue Planet and Planet Earth.
Just a couple of years ago, the two television powerhouses teamed up to launch the Dreams TV app. This content is specifically shot and formatted to view television on your smartphone.
With this innovative technology, the group released content that spotlight staples under their subsidiaries including:
- Animal Planet
- Discovery Channel
- The Food Network
- Nat Geo
This endeavor opened the door for more opportunities between the two cable networks. Now, they are looking into the future.
BBC and Streaming
BBC started to make moves last month when they joined the seemingly max exodus that is plaguing Netflix. Now it makes sense. They are looking to create a stronger bond with Discovery Communications.
The new partnership will make the upcoming Discovery Communications streaming service the exclusive provider of BBC content in:
- United Kingdom
Discovery inked a ten-year deal with BBC, to the tune of $225 million. The communications giant released a statement, touting this monumental deal:
“Discovery and BBC Studios have also signed a bespoke development deal to create new landmark factual content for Discovery that furthers audiences’ discovery of the world for both linear and digital distribution. This deal reunites the two media and entertainment brands that worked together on unrivalled natural history series such as Planet Earth, Walking with Dinosaurs, Life and Blue Planet. The two companies will co-fund a dedicated development team within BBC Studios.”
What to Expect from Discovery and BBC?
Discovery will now oversee popular BBC channels as well. They will take over production of Good Food, Home, and, Really. In addition, Discovery Communications will make BBC a staple the future streaming service.
As per their lengthy statement,
“Discovery also acquires SVOD rights to hundreds of hours of BBC programming across factual genres. All of this iconic content will form one of the pillars of a new global streaming service, which will also include some of the best of Discovery’s programming library, original content created for the service, and experiences and offerings that go well beyond video. The service will launch by 2020 and will form a key part of Discovery’s unique and growing portfolio of direct-to-consumer services that will enable fans to ‘view and do.’ These services will also be made available to distribution partners for retail.”
This is some of the most telling info we have received on the Discovery service. We will keep you updated as more information becomes available.