Amazon recently signed a deal with the National Football League (NFL), which will see the Seattle-based company’s Prime Video service deliver ten NFL games. During the football season, Prime members will be able to watch the Thursday Night NFL games that are scheduled to air on NBC and CBS.
As part of this new partnership, Amazon will run ads for team products during the stream. They will have exclusive Amazon deals on NFL gear while you watch.
Not only is Amazon pushing NFL-certified merchandise on their viewers, but they are also opening up ad spaces to companies who are wiling to shell out a minimum of $2.8 million per ad package. This is still a drop in the bucket as compared to Twitter last year who charged up to $10 million per ad package when they had streaming rights to NFL.
Amazon has high hopes for this NFL deal. They believe they will make a strong profit thanks to team-specific deals airing during games. Amazon also believes this partnership will increase the number of $99 per year Amazon Prime memberships.
Would you use Prime to watch Thursday Night Football? Let us know in the comments below.