Niche streaming services are becoming all the rage. This is especially true for network channels that are trying to find their footing in the world of cord-cutting. Looking to get in on all the action? NBC.
NBC News is in the beginning stages of taking their brand of storytelling and streaming it for the world to see.This idea has been confirmed by the Chairman of NBC News, Andy Lack, and his Digital Chief, Nick Ascheim to the Los Angeles Times.
An NBC News App isn’t NBC’s first foray into streaming services. The NBC Sports App was a hot spot for all things-Olympics a few weeks ago. Long before that, NBC started giving away free streams of classic shows from their vault through the original NBC App.
Following CBS’ success with the launch of the CBS: All-Access app that continues to grow, CBS announced their plans to launch a CBS News App as well. It will be interesting to see whether CBS or NBC pulls the trigger on this endeavor first. We will keep you updated as more details become available.