CBS All-Access has been on fire and they are trying everything in their power to strike while the iron is hot. So much so that they plan on expanding past the American borders. And who can blame them? After announcing that they have topped 2.5 million paid subscribers, not to mention the 5 million who stream CBS in general, the network company is riding high.
Now they are look to spread their reach. First, CBS took a somewhat global approach when they made CBS All Access available through Amazon Channels. However, CBS is looking to get directly into your homes and cut out the middle-man.To make this happen, CBS tweaked their infrastructure to now make room for growth in both Canada and Australia. Currently, CBS sells their content rights to other markets. This is their first stab at streaming their own property.
At a recent investor’s conference, the Deutsche Bank Media & Telecom Conference, Chief Operating Officer of CBS, Joseph Ianniello, stated,
“Wherever Netflix is, I don’t see why we won’t be there.”
In order to further compete with Netflix the company is doubling down on original programming with seven or eight shows coming up the pike. One of those shows is rumored to be a reboot of The Twilight Zone.